Thought Leadership Initiative of the Year
Winners from Fidelity International and Teamspirit collect the trophy from Jeremy Fawcett, Head of Platform and awards host Kerry Godliman
Winner: Fidelity International with Teamspirit for Global Women & Money Study – breaking down financial barriers around the world
This year’s Thought Leadership Award goes to Fidelity International with Teamspirit for its Global Women & Money Study – breaking down financial barriers around the world.
Since its establishment in 2018, Fidelity’s Women and Money campaign has evolved and grown, with its call to action to support women with their finances. International Women’s Day (March 2021) marked the launch of its first Global Women and Money campaign, across six different markets (the UK, Germany, Hong Kong, China, Taiwan and Japan).
“Fidelity has continued to build on its campaign and used last year to ensure it remains relevant and looks at issues affecting women. It used International Women's Day as a springboard and continued throughout the year. Great supporting documents and a powerful video,” commented one judge, applauding the impressive coverage achieved by this campaign.
Shortlist
Fidelity International with Teamspirit for Global Women & Money Study - breaking down financial barriers around the world
Lloyds Bank with Grayling for Fraud's No Game: uncovering the fraud risks within online gaming in the UK
MHP Mischief for The Financial Conduct Authority, InvestSmart
NOW: Pensions with 10 Group for The Underpensioned
Quilter for Future-proofing the normal minimum pension age changes
St. James's Place for Social Care Crisis – Thought Leadership Campaign
The Personal Investment Management and Financial Advice Association (PIMFA) for Online Safety Bill campaign