For this category, judges will be looking for evidence that you were the best journalist covering financial services for a professional/B2B audience in 2021.

Submission: Judges are looking for 3 examples of your work, showcasing your journalism and demonstrating your specialist skill as a B2B writer.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see the impact of your pieces, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the best print, broadcast, or digital media outlet covering financial services for a professional/B2B audience in 2021.

Submission: The judges are looking for 3 examples of coverage that best showcase your outlet's work.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Judges refer extensively to supporting statements during their deliberations. Within this supporting statement, include relevant links for the judges so they can see the impact of your title's stories/features/blogs, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the best money blogger of 2021.

Submission: Judges are looking for 3 examples of blog posts, showcasing your journalism and demonstrating your specialist skill blogging on personal finance and money matters.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see the impact of your blog, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the best financial broadcaster or podcaster covering personal finance, consumer money matters, or business/City news in 2021.

Submission: Judges are looking for 3 examples of your work, showcasing the scope of your financial broadcast skills.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see the impact of your productions, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the best financial journalist with a regular column (print/broadcast/digital) covering City, business, personal finance issues in 2021.

Submission: Judges are looking for 3 examples of your work, demonstrating your specialist skill as a commentator on personal finance and money matters.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see the impact of your columns, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the best consumer money agony aunt/uncle (print/ broadcast/online) tackling readers' financial problems and complaints in 2021.

Submission: Judges are looking for 3 examples of your work, showcasing your skill as a consumer champion and use of specialist knowledge to assist readers.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see how you helped readers, resulting changes for consumers, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the best journalist (print/broadcast/digital) covering personal finance and consumer money matters in 2021.

Submission: Judges are looking for 3 examples of your work, showcasing your journalism and demonstrating your specialist skill covering personal finance and consumer money matters.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see the impact of your pieces, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the best print/broadcast/digital media outlet covering personal finance and consumer money matters in 2021.

Submission: The judges are looking for 3 examples of coverage that best showcase your outlet's work.

Supporting statement: Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Judges refer extensively to supporting statements during their deliberations. Within this supporting statement, include relevant links for the judges so they can see the impact of title's stories/features/blogs, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the best journalist (print/broadcast/digital) covering Fintech in 2021.

Submission: Judges are looking for 3 examples of your work, showcasing your journalism and demonstrating your specialist skill covering the impact of technology on financial services.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see how you came to write the piece, your process, the impact of your piece, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the best freelance financial journalist of 2021.

Submission: Judges are looking for 3 examples of your work, demonstrating your specialist skill as a financial freelance journalist. Where possible, include a work from a range of titles.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see your adaptability, the range of topics/styles you cover, the impact of your pieces, other editorial items of interest, etc

For this category, judges will be looking for evidence that you were the best financial or business journalist working for the UK’s local and/or regional press during 2021.

Submission: Judges are looking for 3 examples of your work, showcasing the stories you covered and your skills as a journalist writing for your audience.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see the impact of your pieces, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the best new financial journalist (having started your first financial journalism role after 1 Jan 2020) covering the financial services market for a B2B/professional audience in 2021.

Submission: Judges are looking for 3 examples of your work, showcasing your journalism and demonstrating your skills a financial journalist.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see the impact of your work, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the best new (having started your first financial journalism role after 1 Jan 2020) financial journalist covering the financial services market for a consumer audience in 2021.

Submission: Judges are looking for 3 examples of your work, showcasing your journalism and demonstrating your skills as a financial journalist.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see the impact of your work, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the financial journalist who best covered the savings market in 2021.

Submission: Judges are looking for 3 examples of your work, showcasing the savings pieces you covered and your skill as a journalist covering this topic.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see the impact of your pieces, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the financial journalist who best covered general insurance issues for a B2B audience in 2021.

Submission: Judges are looking for 3 examples of your work, showcasing your journalism and skill covering this sector.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see the impact of your pieces, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the financial journalist who best covered general insurance issues for a consumer audience in 2021.

Submission: Judges are looking for 3 examples of your work, showcasing your journalism and skill covering this sector.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see the impact of your pieces, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the financial journalist who best covered investment for a B2B audience in 2021.

Submission: Judges are looking for 3 examples of your work, showcasing your journalism and skill covering this sector.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see the impact of your pieces, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the financial journalist who best covered investment for a consumer audience in 2021.

Submission: Judges are looking for 3 examples of your work, showcasing your journalism and skill covering this sector.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see the impact of your pieces, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the financial journalist who best covered the mortgage market for a B2B audience in 2021.

Submission: Judges are looking for 3 examples of your work, showcasing your journalism and skill covering this sector.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see the impact of your pieces, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the financial journalist who best covered the mortgage market for a consumer audience in 2021.

Submission: Judges are looking for 3 examples of your work, showcasing your journalism and skill covering this sector.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see the impact of your pieces, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the financial journalist who best covered the pensions market for a B2B audience in 2021.

Submission: Judges are looking for 3 examples of your work, showcasing your journalism and skill covering this sector.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see the impact of your pieces, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the financial journalist who best covered the pensions market for a consumer audience in 2021.

Submission: Judges are looking for 3 examples of your work, showcasing your journalism and skill covering this sector.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see the impact of your pieces, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the financial journalist who best covered finance-related health and protection issues in 2021, for either a B2B or Consumer audience.

Submission: Judges are looking for 3 examples of your work, features, articles, investigations, etc, showcasing your skill as a journalist and specialist knowledge of finance-related health and protection.

Supporting statement: Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Judges refer extensively to supporting statements during their deliberations. Within this supporting statement, include relevant links for the judges so they can see the impact of your stories/features/blogs, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the financial journalist who best covered finance-related health and protection issues in 2021, for either a B2B or Consumer audience.

Submission: Judges are looking for 3 examples of your work, features, articles, investigations, etc, showcasing your skill as a journalist and specialist knowledge of finance-related health and protection.

Supporting statement: Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Judges refer extensively to supporting statements during their deliberations. Within this supporting statement, include relevant links for the judges so they can see the impact of your stories/features/blogs, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the financial journalist responsible for the best financial services story of 2021 aimed at a professional/B2B audience.

Submission: Judges are looking for a single story, which exposed/highlighted a financial issue. The item you submit may, for example, be an exclusive news story, an in-depth piece of research, an advice-laden feature or an eye-catching interview. Your story may have appeared in print, online, as a podcast, or as a piece of audio-visual reportage. The judges will be looking for journalistic achievement in terms of exclusivity, usefulness, influence and evidence of how the item ultimately made an impact on its readers/listeners/viewers.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see how you came to write the piece, your data/investigation, the impact of your piece, other editorial items of interest, etc.

For this category, judges will be looking for evidence that your title (print/broadcast/digital) produced the most outstanding campaign during 2021. The campaign must have focused on highlighting an issue within finance, with implications for your readers. Your campaign might have been a one-off, or part of an ongoing initiative, but with tangible evidence of activity during the calendar year 2021.

Submission: Judges are looking for 3 examples of work from your campaign, showcasing your aims, progress and outcomes.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see the impact of your campaign, other editorial items of interest, etc. Judges will be looking for entries which had clear objectives and evidence of engagement.

Successful entries will be those which caught the attention of readers and policy makers, and which delivered positive change for consumers.

You might want to include:

• Objectives
• Target audience
• Implementation
• Results/evidence of engagement with readers & policy makers
• Why your campaign should win
• Details of supporting documents, URLs, etc, to back up your entry
  

For this category, judges will be looking for evidence that you were the financial journalist responsible for the best ESG or sustainable finance story of 2021.

Submission: Judges are looking for a single story, covering ESG/sustainability.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see how you came to write the piece, your process, the impact of your piece, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the financial journalist responsible for the best personal finance/consumer money story of 2021.

Submission: Judges are looking for a single story, which exposed/highlighted a financial issue.

Supporting statement: Judges refer extensively to supporting statements during their deliberations. Make your case with a short supporting statement (maximum 250 words) explaining why your submission deserves to win. Within this supporting statement, include relevant links for the judges so they can see how you came to write the piece, your data/investigation, the impact of your piece, other editorial items of interest, etc.

For this category, judges will be looking for evidence that you were the best media expert/commentator working within a financial services company or organisation during 2021. Make your case with a short supporting statement (maximum 300 words) explaining why your submission deserves to win. Judges refer extensively to supporting statements during their deliberations.

In particular, on behalf of the organisation that you represent, provide examples where your professionalism, diligence, hard work and knowledge has put you front-and-centre of the financial journalism community during 2021.

Did you create, lead, or work, on successful press campaigns? Revamp your organisation’s social media strategy? Overhaul your online media centre? Generally improve relationships with the financial press?

How did these or any other changes result in positive outcomes/exposure for your organisation?

Please note that you will also be asked to submit a 50-word summary of your entry, for use on the Awards website during the journalist vote (should your entry be shortlisted).

For this category, judges will be looking for evidence that you were the best external financial PR agency of 2021. Make your case with a short supporting statement (maximum 300 words) explaining why your submission deserves to win. Judges refer extensively to supporting statements during their deliberations.

In particular, provide examples of where your agency’s professionalism, diligence, hard work and knowledge has put it front-and-centre of the financial journalism community during 2021.

Did you create, lead or work on any successful press campaigns? Did you turn around a record number of press enquiries? Did you improve your response times?

How did this result in positive outcomes/exposure for your clients?

Please note that you will also be asked to submit a 50-word summary of your entry, for use on the Awards website during the journalist vote (should your entry be shortlisted).

For this category, judges will be looking for evidence that you were the best PR/communications professional working in the financial services industry in 2021. Make your case with a short supporting statement (maximum 300 words) explaining why your submission deserves to win. Judges refer extensively to supporting statements during their deliberations.

In particular, on behalf of the organisation that you represent, provide examples where your professionalism, diligence, hard work and knowledge has put you front-and-centre of the financial journalism community during 2021.

Did you create, lead, or work, on successful press campaigns? Revamp your organisation’s social media strategy? Overhaul your online media centre? Generally improve relationships with the financial press?

How did these or any other changes result in positive outcomes/exposure for your organisation?

Please note that you will also be asked to submit a 50-word summary of your entry, for use on the Awards website during the journalist vote (should your entry be shortlisted).

For this category, judges will be looking for evidence that you were the best press office team working in-house for a financial services company/organisation during 2021. Press teams of all sizes can enter.

Supporting statement: Make your case with a short supporting statement (maximum 300 words) explaining why your submission deserves to win. Judges refer extensively to supporting statements during their deliberations.

In particular, provide examples where, on behalf of the organisation you represent, your press team’s professionalism, diligence, hard work and knowledge has put it front-and-centre of the financial journalism community during 2021.

Did you create, lead or work on any successful press campaigns? Did you turn around a record number of press enquiries? Did you improve your response times?

How did this result in positive outcomes/exposure for your organisation?

Please note that you will also be asked to submit a 50-word summary of your entry, for use on the Awards website during the journalist vote (should your entry be shortlisted).

For this category, judges will be looking for evidence that you were the best financial services PR/communications professional (having started your first financial PR role after 1 Jan 2020). Make your case with a short supporting statement (maximum 300 words) explaining why your submission deserves to win. Judges refer extensively to supporting statements during their deliberations.

In particular, provide examples where, on behalf of the organisation that you represent, your professionalism, diligence, hard work and knowledge has put you front-and-centre of the financial journalism community during 2021.

Did you help create, or work on successful press campaigns? How else have you improved your relationship with the financial press and how did this result in positive outcomes/exposure for your organisation?

How did these or any other changes result in positive outcomes/exposure for your organisation?

Please note that you will also be asked to submit a 50-word summary of your entry, for use on the Awards website during the journalist vote (should your entry be shortlisted).

For this category, judges will be looking for evidence that your financial services company/organisation produced the most outstanding and thought-provoking press campaign during 2021. Make your case with a short supporting statement (maximum 300 words) explaining why your submission deserves to win. Judges refer extensively to supporting statements during their deliberations.

Your press campaign might have been a one-off, or part of an ongoing initiative, but with tangible evidence of activity during the calendar year 2021.

Campaigns may have featured survey/research work, a white paper, or other thought leadership insights/content concerned with a particular aspect of the UK’s financial services landscape.

Judges will be looking for entries which had clear objectives and evidence of engagement.

Successful entries will be those which caught the attention of financial journalists and which ultimately enjoyed coverage within the UK’s financial press (consumer, B2B, print, broadcast, digital or a combination).

You might want to include:

• Objectives
• Target audience
• Implementation
• Results/evidence of engagement with the financial press
• Why your thought leadership initiative should win
• Details of supporting documents, URLs, etc, to back up your entry

Please note that you will also be asked to submit a 50-word summary of your entry, for use on the Awards website during the journalist vote (should your entry be shortlisted).