Independent Financial Content Creator of the Year 2026
Winner
Jordon Cox, The Coupon King
Judges were impressed by how Jordon’s content resonated with social media audiences, remarking on the “impact and human warmth” of his output, which was “easily digestible for the everyday consumer”. “Talk about an influencer who cuts through the noise and gets straight to the point,” exclaimed one judge, praising Jordon’s “handy, practical advice that everyone can use to make the most of their money, and delivered in a fun and engaging way”.
Shortlist:
Maddy Alexander-Grout, Mad About Money
Jordon Cox, The Coupon King
Helen Dewdney, The Complaining Cow
Hannah Duncan, Hannah's Blog
Matilda Littler, A Millennial Saver
Gabriel Nussbaum, That Money Guy
